LAMALUX® PARTNER PROGRAM
Offer more value to your customers —without building the infrastructure
LamaluxBOOK YOUR CALLLamalux® gives your customers a simple way to compare mandatory Swiss basic health insurance. You can offer this as an additional service under your brand, without building or maintaining your own insurance technology.
LAMALUX® IS DESIGNED TO MAKE THE CHOICE OF MANDATORY SWISS BASIC HEALTH INSURANCE EASIER, MORE TRANSPARENT, AND MORE ACCESSIBLE — FOR RELOCATION AGENCIES, HR PROVIDERS, LANGUAGE SCHOOLS, PHARMACIES, FAMILY SERVICES, MOVING COMPANIES, AND OTHER CUSTOMER-FACING BUSINESSES IN SWITZERLAND.
Case Study - The current situation.
Many people in Switzerland struggle to understand mandatory basic insurance, premiums, franchise options, insurance models, deadlines, and provider differences.
Why is this needed?
The current health insurance comparison experience is often difficult for users.
Your customers may ask for health insurance support, but your company may not want to become an insurance intermediary, run a comparison platform, or act as a technical partner.
You also do not want to risk your reputation as a company by sending customers into an unclear process where they may be contacted by unknown third parties.
Lamalux solves this problem by offering a controlled, transparent, and partner-friendly technical infrastructure as a software solution.
What does Lamalux® do differently?
Current market situation
- Many existing comparison tools focus heavily on lead generation.
- A user enters personal data, and afterwards it is often unclear:
- who receives the request,
- who will contact the customer,
- how many parties may be involved,
- whether the recommendation is fully transparent, whether the customer data is used only for the intended purpose or is sold afterwards
This creates a trust problem.
Who Lamalux helps
For newcomers
Choosing health insurance is one of the first mandatory steps after arriving in Switzerland.
For families
Parents need clear guidance when registering newborns or reviewing family coverage.
For employees
New hires and international talent often need support with Swiss administrative steps.
For movers
A change of address or canton is a natural moment to compare premiums.
For local customers
Many people want a simple way to check whether they are paying too much.
LAMALUX IS ESPECIALLY RELEVANT FOR COMPANIES THAT SUPPORT PEOPLE DURING IMPORTANT LIFE MOMENTS
Lamalux® follows a different approach: each customer gets their own personalized offer — this way we guarantee a consistent customer experience and instant value.
- guided onboarding instead of confusing comparison tables,
- focus on decision support instead of aggressive lead capture,
- official premium-data orientation (BAG),
- no data-selling business model,
- partner tracking with clear attribution,
- structured in-house CRM process (GDPR- and FINMA-compliant),
- controlled customer communication (CRM attribution),
- partner reputation protection through the Lamalux® brand.
The customer stays in a clear Lamalux® process. The partner does not need to manage insurance advice, data processing, technical infrastructure, or customer follow-up.
THE LAMALUX MODEL FOCUSES ON DECISION SUPPORT, TRANSPARENCY, CONTROLLED ATTRIBUTION, AND RESPONSIBLE DATA HANDLING.
The Value for Partners
ADD VALUE TO YOUR MAIN PRODUCT
You can offer your customers support with an important mandatory topic in Switzerland. This makes your own service more complete and helpful.
MAINTAIN NEUTRALITY
You do not need to take a position for one specific health insurance company. You simply offer access to a guided decision finder.
REPUTATION PROTECTION
Your customers are not sent into an uncontrolled lead marketplace. They are guided through a Lamalux-branded process designed around transparency, privacy, and trust.
STRONGER CUSTOMER EXPERIENCE
Your service becomes more complete by helping customers beyond your main product.
PARTNER COMPENSATION
The model is designed to be transparent and performance-based. (Tracking System)
NO UPFRONT INVESTMENT
For the basic partner model, no setup fee or licence fee is required. You can start with a partner link, QR code, or co-branded landing page.
LAMALUX HELPS YOUR COMPANY OFFER MORE VALUE WITHOUT CHANGING YOUR CORE BUSINESS — WITH EASY-TO-REACH SUPPORT THAT HELPS YOUR CUSTOMERS AT THE RIGHT MOMENT.
The Value for your customers
Instead of comparing confusing information alone, customers are guided step by step through the most important choices. The app gives them a clear digital starting point, explains the process in an easy-to-understand way, and helps them see which options may fit their region, age group, and preferences.
A guided experience — customers don't have to work it out alone. The app leads them through each step.
More transparency at every stage.
Privacy-conscious lead handling.
A faster decision — instead of browsing many sites for hours, customers get orientation in one simple flow.
Support when needed — customers can reach out through the Lamalux call button.
Lamalux helps customers make sense of Swiss basic health insurance in a simple and guided way.
Lamalux brings the comparison experience to the places where people already receive support: relocation services, language schools, HR providers, pharmacies, family centers, moving companies, and local service providers.
Lamalux is designed to protect customer trust.
It helps users compare available options in a simple, transparent, and structured way.
As a partner, you can offer this tool to your customers without building your own calculator or data infrastructure.
Personal data is handled purposefully for comparison, support, and customer communication.
WOULD YOU LIKE TO OFFER LAMALUX TO YOUR CUSTOMERS?
PARTNERS CAN OFFER ADDITIONAL CUSTOMER VALUE WITHOUT EXPOSING THEIR CUSTOMER RELATIONSHIP TO UNCLEAR LEAD DISTRIBUTION MODELS.
In a short partnership call, we can discuss:
- Your customer base and the best partner model
- Partner link or landing page setup
- Communication channels, reporting and attribution
- Possible compensation structure
Where technology meets community.